SDA Bocconi's new On Demand Online Programs are accessible from any device, and match your agenda and your specific needs. Anytime anywhere.
The program develops useful skills for managing marketing and sponsorship activities, planning and organizing sport events.
Starting from the analysis of the best practices, the consultation with experts in the field and a practical application of the acquired knowledge, the course will offer reference models, operational tools and new ideas on how to manage business in an innovative way.
Progettare strategie di marketing efficaci integrando l'approccio tradizionale e quello digital per valorizzare e personalizzare l'esperienza del cliente.
Gestire in modo integrato e coerente una rete di vendita potenziando la capacità di prendere decisioni efficaci e sviluppando una visione strategica del sales management.
Per sviluppare le competenze di marketing specifiche per il business-to business e per acquisire un vantaggio sui competitor, conservandolo nel lungo periodo
