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Recruitment: Why law firms are losing appeal among young talent

Law firms are no longer as attractive to high-potential young professionals as they were a few years ago. Aspirations, career development goals, and work-life balance are increasingly important in defining job satisfaction. The need to feel recognized and aligned with shared values has become a fundamental aspect of professional fulfillment. In addition to these merit-based factors, a significant methodological shift has emerged: competition between law firms and corporations has intensified. Companies now offer law graduates more dynamic career growth opportunities in the short-to-medium term.

 

But how accurate is this perception regarding the legal profession? And what strategies can law firms adopt to regain their appeal? To address these questions, we engaged the “jurists of the future.” The insights we share here stem from a survey of Bocconi law graduates one year after earning their degree, assessing their job satisfaction and the factors shaping their perceptions (Graduate Employment Survey, Bocconi Employer Relations and Career Services, 2024).

The analysis revealed an overall satisfaction level of 7.4 out of 10. The distribution of responses shows that 53% of respondents rated their job satisfaction at 8 or above, while only 12% assigned a score of 5 or lower. But what drives these opinions?

 

 

 

Career prospects and skill development emerged as top priorities, closely followed by the need for fair compensation.

 

In the early stages of their careers, graduates primarily seek workplaces that enable them to acquire and enhance professional skills. They are not lazy or entitled but rather motivated, self-aware individuals eager to challenge themselves. The survey also highlights the importance of human and professional relationships with colleagues. References to teamwork and collegiality frequently appeared in the responses, emphasizing the perceived value of these factors in enriching the work experience.

 

Conversely, there is less sensitivity to the broader concept of corporate culture, which is often seen as a declared value rather than a lived reality. Young talents seek mentors and role models, sources of inspiration, and guidance: creating value requires a foundation of values.

 

This survey paints a picture of young professionals navigating their daily challenges with a blend of realism and optimism. They strive for awareness while remaining passionate, motivated, and committed to shaping their future paths. Their professional satisfaction lies at the intersection of what they are paid to do, what they enjoy doing, what they excel at, and what benefits the world—provided this intersection creates sufficient alignment to sustain their well-being.

 

As a friend once put it, “Life is too short not to live it while working.”

 

The challenge for law firms lies in redefining the legal profession within a holistic framework. Firms that integrate value-based principles into their processes, decisions, and stakeholder relationships can gain a competitive edge in this transitional phase. This shift, rooted in sustainable development, translates into an investment in both the work environment and individual growth through training. Such efforts yield returns not only by attracting and retaining top talent but also by fostering a distinct identity built on shared values.

This approach ensures stability, growth, and intergenerational continuity. It also enhances reputation: the market increasingly demands partners who can add value to their operating contexts.

 

Ultimately, this journey represents the construction of a new ideal for legal professionals. It encompasses external efforts to attract prospective talent and internal initiatives to retain and empower in-house professionals.

 

This is neither an abstract vision nor lip service paid to shared approaches. Instead, it’s about building authentic, virtuous synergies that drive meaningful change, aligning professional objectives with societal goals.

 

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