Urs Peter Mueller

Urs joined SDA Bocconi as an Associate Professor of Practice in the Knowledge group “Strategy & Entrepreneurship” on April 1, 2019.

Before that he worked as a Lecturer at ESMT Berlin (Germany), which he joined in 2005. He has designed, directed and taught in numerous executive education programs for a wide range of customers and served as program director for ESMT Berlin’s flagship open enrollment program “Executive Transition Program” for more than 10 years.

His research activities focus on business ethics and corporate social responsibility (CSR). In particular, he is interested in how managers in real life do and/or should take decisions with moral dimensions. His work focusses on aspects such as:

• social, organizational, and individual factors that lead normal people to carry out immoral behavior,

• the role of creativity for good decisions with moral components,

• the role of social interaction (moral consultation) before taking a decision,

• the concept of responsibility in business settings, and

• the ability of organizations to increase CSR within their supply chains.

Urs explores these topics through academic research, publications in managerial or public-interest media and through numerous award-winning and best-selling case studies that are available in Harvard, Ivey and The Case Centre.

During and after his Ph.D., Urs worked for slightly more than three years as a management consultant for A.T. Kearney, serving multiple international clients in several different projects.

Over the years, Urs has gained teaching experience in 5 continents, from bachelor students to top-executives, from groups of two to >100 participants, from keynotes to courses over full semesters.

He is or has been a visiting lecturer at ESMT Berlin (since 2019), Porto Business School (since 2008), ESCP Berlin (since 2016), SEED (Hungary; since 2017), and Berlin School of Economics and Law (2018-2019).

Urs is a passionate case study teacher and author – and became a tutor on how to teach with and how to write case studies for The Case Centre in 2013. He is currently writing a book (plus two workbooks) on case study teaching and writing.

Urs earned a first state exam (equivalent to Masters Degree) in German literature, Philosophy and Art history and a Ph.D. in Philosophy from the Georg-August-Universität in Göttingen (Germany).