CIOs select a senior executive from their company with whom they share the business issue being discussed. Similar pairs from the participating companies, along with one or two academics or executive fellows, make up a discussion group of 15-20 senior executives. They come away from the day-long experience with new ideas and new approaches to specific challenges-the kind of creative assessment that arises only from diverse perspectives. Participants are expected to bring their best practices, share their key issues and strive to generate new insights to business problems together.