Easier to innovate, harder to win
SDA Bocconi Insight - Zoom On
The news we read in the papers every day reminds us that in this age of hyper-connectivity, the destiny of any given business is more uncertain than ever from a competitive, technological, and regulatory standpoint. These are particularly turbulent times - we see companies coming out of nowhere and demolishing consolidated sectors, setting the stock markets on fire. But often sooner or later they fade into obscurity again. Sometimes we find giants tramping onto the scene, seemingly unstoppable, expanding their domains to more and more markets every day.
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