Predicting the unpredictable: a few suggestions from the state of the economy today

SDA Bocconi Insight - Zoom on- G. Meloni, M. Morelli

Balance and Risk Management Control

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Making predictions a key managerial activity which enables organizations to focus the attention of management on the future with a dual goal. On one hand, predictions are necessary to try to understand the dynamics of the company and the context in which company leaders do their work (for example scenario analysis prior to decision making); on the other, predictions serve to assign objectives so they can focus their attention and their behaviors (a typical example here is target setting).

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